VANESSA SHEMANDER HON
PROJECTS WITH SHADES OF PINK FREELANCE <Packaging & Web Design>
ABOUT
Shades of Pink is a start-up company that sells bath bombs made of natural ingredients and are also larger in size than common bath bombs.
DESIGNED
and illustrated the whole packaging, using colours from the logo and a cutesy-feminine style as their target audience are females.
FLAT LAYOUT
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STYLE
Sans serif typeface is used for the body text for a modern and clean feel, and the bath bomb characters are all drawn with their eyes closed to emphasize the relaxing experience of unwinding in the bath tub.
PROCESS
Some screenshots of the design process. Rough mock-ups to help the client visualise how the design will look like on the tube container.
MOCK-UP
WEBSITE
The client had a slightly different direction for website; instead of keeping to the similar cutesy style like the packaging, a more modern and mature look was preferred, as they wanted to be similar to their UK competitors, yet still stand out.
KEY
ASSETS
